Which two rhetorical appeals are used in this ad 7 34.2 million A mericans have been a victim of identity theft. Don't be caught Zumsafe Fraud Protection

To determine which two rhetorical appeals are used in the ad described, let's analyze the content provided:1. Ethos: Ethos is an appeal to ethics, and it is a means of convincing someone of the character or credibility of the persuader. In the ad, if there is an implication that Zumsafe Fraud Protection is a trusted, credible source for fraud protection, then ethos would be used. However, the details provided do not explicitly mention any appeal to the company's credibility or reputation.2. Logos: Logos is an appeal to logic, and it is a way of persuading an audience with reason, using facts and figures. The ad provides a statistic: "34.2 million Americans have been a victim of identity theft." This is an appeal to logos because it uses a factual piece of information to make a logical argument for why someone should consider fraud protection.3. Pathos: Pathos is an appeal to emotion, and it is a way of convincing an audience by creating an emotional response. The image of a bandit holding a bag of money, along with the statement "Don't be caught unprepared," is designed to evoke fear and concern about the possibility of being a victim of identity theft. This is an appeal to pathos, as it plays on the audience's emotions to persuade them to take action to protect themselves.Based on the details provided:- The statistic about 34.2 million Americans appeals to logos.- The image of the bandit and the warning "Don't be caught unprepared" appeal to pathos.Therefore, the two rhetorical appeals used in this ad are logos and pathos.