Question
EasyJet,a low -cost airline company deploys allow road HR strategy to support its low -cost leadership strategy . It is also known as hard HR. A. True B. False B A
Answer
4
(170 Votes)
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Answer
B
Explanation
The question is about human resources (HR) strategies in the context of corporate strategies, particularly comparing so-called "low road" and "hard" HR strategies. EasyJet, which is a low-cost airline company, uses a low-cost leadership strategy for competing in the business market. To support this strategy, they align their HR strategy with their corporate strategy. Low-road strategies generally involve cost-cutting measures and higher financial risks in HR management, including less emphasis on benefits and worker satisfaction. In contrast, hard HR strategies treat employees as resources to be used strategically by an organization, often with an emphasis on strictness, efficiency, measuring employee performance, and getting results. However, it is false that a low-road HR strategy is the same as a hard HR approach. Each has different implications for how labour is managed and factors such as job satisfaction, physical and mental health, benefits, wages, labour flow and labour control.!