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EasyJet, a Low-cost Airline Company Deploys a Low Road HR Strategy to Support Its Low-cost Leadership Strategy It Is Also Known as Hard

Question

EasyJet, a low-cost airline company deploys a low road HR strategy to support its low-cost leadership strategy It is also known as hard HR. A. True B. False A B

Answer

4.6 (171 Votes)
Verificación de expertos
Martha Veteran · Tutor for 12 years

Answer

A

Explanation

EasyJet is indeed a low-cost airline. They minimize costs by employing a low road HR strategy, which is optimizing the company's labor spending by recruiting fewer, but more qualified and multifunctional employees with lower given benefits, which is consistent with their overall low-cost leadership strategic position. This is referred to as hard HR where employees are considered as passive resources, utilized only when needed, and organized to meet organizational goals.