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For each statement about the Selection of Distribution Channels, select True or False. Note: You will receive partial credit for each correct selection. Product price affects the length of a distribution channel. Perishable products require more direct distribution. Products that are bulky.large in size, and technically complicated are usually sold through multiple handlers before reaching the end customer. True False square square

Question

For each statement about the Selection of Distribution Channels, select True or False.
Note: You will receive partial credit for each correct selection.
Product price affects the length
of a distribution channel.
Perishable products require
more direct distribution.
Products that are bulky.large in
size, and technically
complicated are usually sold
through multiple handlers
before reaching the end
customer.
True
False
square 
square

For each statement about the Selection of Distribution Channels, select True or False. Note: You will receive partial credit for each correct selection. Product price affects the length of a distribution channel. Perishable products require more direct distribution. Products that are bulky.large in size, and technically complicated are usually sold through multiple handlers before reaching the end customer. True False square square

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Answer

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XantheMaster · Tutor for 5 years

Answer

1. True2. True3. False

Explain

1. The first statement "Product price affects the length of a distribution channel" is True. Generally, the price of a product can influence how it is distributed. Expensive or premium products often have shorter, more direct distribution channels to maintain control and provide better customer service. In contrast, lower-priced products might be distributed through longer channels with more intermediaries to reach a wider market.2. The second statement "Perishable products require more direct distribution" is also True. Perishable goods, such as food items, need to reach the consumer quickly to avoid spoilage. Therefore, a more direct distribution channel is necessary to ensure the freshness and quality of the product upon delivery.3. The third statement "Products that are bulky, large in size, and technically complicated are usually sold through multiple handlers before reaching the end customer" is generally False. Bulky and technically complicated products often require specialized handling and installation, which can be better managed through direct sales or with fewer intermediaries. This helps in maintaining the quality of the product and providing better after-sales service.
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