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- Beth is the chief marketing officer for a big law firm. After looking at the company's sales data, she recognizes that most of the cases her company represented were to clients who lived in the neighboring city. She decides she will boost advertisements in the neighboring city to increase their case numbers What did Beth determine by looking at her company's sales data? 0000 Pricing Revenue Value proposition Target market
- Lesson Summary KEY CONCEPTS An economy is a system of producing, selling, and buying goods and services. There are global, national, and local economies. Goods are products that people buy and use such as clothes, furniture, and toothpaste. Services are actions that people provide such as styling hair, repairing cars or mowing lawns Consumers are the people who buy goods or services for personal use. The study of economies is called economics. All economies face the same basic problem, called scarcity. People's wants are unlimited, but the resources available to satisfy their wants are limited. This leads to scarcity. How are goods different from services?
- Many professions, including police officers and firefighters use fitness evaluations __ A. to determine pay raises B. to rank employees from most to least fit C. as a criteria for hiring D. to decide who should be fired
- What formula is used to determine a company's customer retention rate? 0000 (The number of new customers during the period - the number of customers at the end of that perioc)times the number of customers at the start of the period times 100 (The number of new customers during the period - the number of customers at the end of that period) / the number of customers at the start of the period / 100 (The number of new customers during the period + the number of customers at the end of that penod) / the number of customers at the start of the period x 100 (The number of customers at the end of the period - the number of new customers acquired during the period) / the number of customers at the start of the period times 100
- What are direct competitors? 0000 Other businesses that sell the same or similar products or services that a company sells Other businesses that have the same or similar revenue Other businesses that sell products that are different from a business but are similar enough that their products could satisfy the same need Other businesses that have the same or similar investors